[Remote] Recruitment Marketing, 2720-1

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Note: The job is a remote job and is open to candidates in USA. Cypress HCM is seeking an innovative and data-driven Recruitment Marketing and CRM Specialist to elevate their employer brand and enhance candidate engagement. The role involves executing recruitment marketing content, managing communication strategies through a CRM system, and analyzing performance data to refine strategies.


Responsibilities

  • Execute recruitment marketing content that effectively communicates brand promise
  • Collaborate closely with stakeholders to produce engaging content that showcases our culture, work, and people
  • Leverage various platforms, including social media, job boards, and digital marketing channels, to amplify our employer brand messaging
  • Conduct market research to understand candidate preferences and trends, using insights to refine marketing strategies and tactics
  • Manage and maintain a content calendar and social posting platform
  • Track and monitor recruitment marketing campaign results
  • Execute the Talent Community Strategy within Eightfold
  • Ensure efficient candidate relationship management and communication and the health of our talent community
  • Design, develop, and implement campaigns to build and nurture candidate relationships, driving engagement
  • Segment audiences and tailor communication strategies to effectively engage with diverse candidate pools
  • Monitor and analyze feedback to continuously improve engagement strategies and processes
  • Utilize analytics and marketing performance data to refine strategies and drive informed decision-making
  • Provide regular reports on talent brand effectiveness, candidate engagement, and Talent Community performance to leadership

Skills

  • Bachelor's degree or equivalent work experience required
  • 5+ years of related experience in talent brand marketing, CRM management, communications, or a similar role
  • Proven experience in developing and executing successful recruitment marketing and CRM strategies
  • Understanding of graphic design and asset creation tools
  • Strong proficiency in CRM systems and digital marketing tools
  • Creativity and passion for brand storytelling and candidate engagement
  • Excellent communication, leadership, and project management skills
  • Analytical mindset with the ability to leverage data to drive strategies

Company Overview

  • Cypress HCM is a staffing and recruiting company providing technology and creative recruiting solutions. It was founded in 2005, and is headquartered in Walnut Creek, California, USA, with a workforce of 51-200 employees. Its website is http://cypresshcm.com.

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