Direct Response Copywriter | Podcast & Street Interviews for Meta Ads - Contract to Hire

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Direct Response Meta Ads Copywriter (Podcast + Street Interview Style Ads)

We’re looking for a high-level direct response copywriter who understands how to write native-feeling Meta ads that convert.

Our brand runs high-volume Meta ad campaigns, and we’re specifically looking for someone who can write UGC-style scripts, especially:

• Podcast-style ads (host reads / conversational)

• Street interview ads (man-on-the-street style)

• UGC testimonial ads

• Founder-style ads

This is not corporate copywriting. We want someone who understands direct response psychology and performance marketing.

What You’ll Be Writing

Examples of scripts we produce:

Podcast Ads

Host reads that feel natural but are structured to sell.

Example style:

“So I normally hate supplements… but this one actually surprised me.”

Street Interview Ads

Fast, curiosity-driven, social proof style ads.

Example style:

“What supplement changed your life the most?”

UGC Ads

Customer-style storytelling.

Example style:

“I didn’t realize my body was missing this until I tried it.”

Responsibilities

• Write Meta ad scripts (15–45 seconds)

• Create multiple hooks per concept

• Turn winning angles into new ad variations

• Structure ads using direct response frameworks

Typical deliverables:

5–10 hooks per concept

3–5 full ad scripts

Iterations based on performance

Ideal Candidate

You are not a beginner copywriter.

You understand:

• Direct response marketing

• Hook creation

• Pattern interrupts

• Curiosity-driven ads

• Native-style Meta ads

Bonus if you’ve worked with:

• TikTok ads

• Meta ads scaling brands

• Health / supplement brands

• UGC creators

This Is NOT For You If

❌ You only write blog posts

❌ You write “brand awareness” copy

❌ You don’t understand ad hooks

This IS For You If

✅ You’ve written ads that scale spend

✅ You understand Meta ad creative strategy

✅ You know how to write scroll-stopping hooks

To Apply

Send:

1️⃣ 3 examples of Meta ad scripts you’ve written

2️⃣ Any podcast-style or street interview ads

3️⃣ Your favorite ad hook you’ve written

Applications without examples will not be reviewed.

Opportunity

This can turn into long-term weekly work for the right copywriter.

We produce high volumes of ads, and top performers will get consistent work.

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...